It is no longer a secret that adopting latest UI/UX touch in your site can improve the sales. Designing is not only about giving an attracting look to your site, but it’s also about placing web elements such as product images and buttons at their best places in a way that user engages with them.
That’s why having an experience and creative designer will bring below pros for your store:
- Better usability and accessibility
Creative designers will look for ways to turn your site/app more accessible to the users thus boosting conversions. This will help with improved user-friendliness, consistency, and visibility of your store. Again, they will include the fonts, colors, images, videos, etc. that resonate well with the store vision for better usability.
- Higher ROI
A creative designer will focus on coming up with web/app design that is intuitive in nature. Many studies suggest that your site will be able to target higher ROI by ensuring intuitive UX.
- Higher customer retention rate
A creative designer will focus on the main need of the business is to bring in more customers as well as boost customer retention rate to boost sales. A good designer will access your web store and come up with proper user acquisition and retention strategy that will focus on the looks and functionalities of the store.
- Capability to load site faster
An experienced web designer has capability to reuse CSS & other codes. He/She can also optimize web medias such a way that the eCommerce will load smoother and faster. This will directly impact on sales, positively.
Conclusion
Neglecting designer’s consultation will not help you achieve your sales goals. So, hire an experienced eCommerce designer who can help you run UI/UX audit and give you design level guidance.
